Iberica Sales Conference 2022
Spain is made up of a total of 17 regions, with PALFINGER ensuring a sales partner, service partner or even both in each region. The dealers are particularly well networked with each other, share their knowledge and also work together on assembly techniques. A dealer event almost feels like a family reunion, as everyone knows each other and they already share many common experiences.
The Iberica Sales & Service Conference was held in Barcelona in November 2022. The conference lasted two days, with about 100 people attending. The event was particularly important for EPSILON, as the new GENERATION 3 was presented to the dealers together with the PALFINGER Iberica sales partner.
Furthermore, there are big changes in the region of Catalonia. Already, the dealer Equipdraulic has been taken over by PALFINGER AG in spring 2021, with PALFINGER Iberica taking over the management from February 2023. All these changes are very promising for the future of EPSILON in the Catalonia region.
Despite the difficult market situation, especially in the recycling sector, Spanish dealers are constantly working on the further development of PALFINGER EPSILON products. Another example is the dealer Astiz in Navarra, which is now opening a second location in Zaragoza. Together as a team, we are convinced that the changes will soon bear fruit and that we will successfully start the new year 2023.
Trade Fair 2023: Asturforesta, 15th – 17th June 2023